AI Insights · Timothy · September 2025
Top Fashion Games Performance on Android in Europe, Q3 2025
Discover the performance trends of the top 5 fashion games on Android in Europe during Q3 2025, highlighting downloads, revenue, and active user metrics.
In the third quarter of 2025, the top fashion games on the Android platform in Europe showcased varying performance trends, as reported by Sensor Tower.
Magic Fashion: Doll Dressup from XGame Global saw significant growth in weekly downloads, peaking at approximately 290K in late August. Weekly revenue began to climb in mid-July, reaching a high of around $337 by early September. Active users increased steadily, peaking at over 571K by mid-September.
Skincare Time: Makeover ASMR by FALCON GAME experienced a decline in downloads throughout the quarter, starting from 191K in early July to about 81K by the end of September. Revenue showed a slight decrease, ending the quarter at $25. Active user numbers also dropped from over 820K to approximately 584K.
Fashion Queen: Dress Up Game from CASUAL AZUR GAMES initially increased in downloads, peaking at 214K in mid-July, before declining to around 65K by the end of September. Revenue saw fluctuations but ended the quarter with a slight uptick to $174. Active users decreased from over 1.17M to about 1.03M.
Mia World - Makeover Life by 31 Dress up Games showed a consistent increase in downloads towards the end of the quarter, reaching a high of 171K. Revenue remained stable, with a peak of $706 at the end of September. Active users demonstrated growth, ending the quarter at approximately 715K.
Hair Tattoo: Barber Shop Game, another title from CASUAL AZUR GAMES, maintained stability in downloads, with a slight decline towards the end of the quarter to around 76K. Revenue remained relatively low, closing at $18. Active users decreased gradually, ending at about 680K.
These insights are based on Sensor Tower data, offering a glimpse into the dynamic landscape of fashion games on Android in Europe. For more detailed insights, visit Sensor Tower's website.